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Category: Case Study

Case Study: 21st Century Wire on being "Simple, Bold, & Big"

21st Century Wire is self described "indie media" focusing on reporting news that your mainstream media sites tend to avoid. As the President of 21Wire Media told us, "Our commenting section is active, but, like most websites, it can become very one dimensional and that affects readerengagement. It also becomes problematic when doing ongoing coverage of a particular news story, post afte...

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Case Study: HuskerMax Creates "Instant Reader Engagement"

It started with an amazing catch. It could have easily started with the latest pop song, YouTube craze, political battle, product launch, fashion trend, or celebrity meltdown. Big stories have a visceral impact in the moment, and people flock to the conversation to be part of the story and voice their opinion. WR Kenny Bell makes an incredible one handed catch  HuskerMax  For online publ...

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